R
Rally
Invest in collectibles and culture
$50M+
Total Invested
400K+
Investors
$5
Minimum Investment
Overview
Rally allows investors to buy fractional shares in collectible assets including classic cars, sports memorabilia, watches, wine, and more. Each asset is professionally stored, insured, and managed. Investors can trade shares on Rally's secondary marketplace.
Key Information
- Founded: 2016
- Asset Class: Art & Collectibles
- Minimum Investment: $5
- Accreditation Required: No
- IRA Eligible: No
- Secondary Market: Yes
- Distribution Frequency: At Exit
Fees & Costs
- Management Fee: None during hold
- Performance Fee: 10% on profits at exit
- Other Fees: Buyer pays 2.5% fee on secondary trades
Pros & Cons
✓ Pros
- • Very low minimum ($5)
- • Diverse collectibles
- • Active secondary market
- • Fun investments
✗ Cons
- • 10% profit fee
- • Illiquid assets
- • Storage dependent
- • Collectibles are speculative
Best For
- ✓ Collectors
- ✓ Beginners
- ✓ Culture enthusiasts
Available On
Regulations
- • SEC Registered (Reg A+)